Subvention Support Programme

The Subvention Support Programme is designed to assist local associations and organizers in 2 matters:

  1. To bid for major events to be hosted in Malaysia. The programme consists of site inspections, building bridges with international associations, preparing bid proposals and executing bid presentations.
  2. To promote Home-grown and Home hosted events internationally in efforts to maximise international publicity. The support is applicable for events that are secured and events inaugurated in Malaysia.

Events to bid must:

  • Generate significant economic benefits for Malaysia through increased visits from international tourists, international spectators and international participants
  • Highlight Malaysia as an events and tourism destination through high profile, international media coverage
  • Enhance Malaysia’s opportunities to host further major events
  • Events must have a strong demonstrated fan base / following in Malaysia and /or other region/s.

Events secured must:

  • Generate significant economic benefits for Malaysia through increased visitation from international tourists, international spectators and international participants.
  • Highlight Malaysia as an events and tourism destination through high profile, international media coverage
  • Enhance Malaysia’s opportunities to host further major events
  • Events must have a strong demonstrated fan base / following in Malaysia and /or other region/s.

Please consider the following questions to assist you in assessing the likelihood of your event fitting the criteria for financial support through Subvention Support Programme:

  1. Will your event bring a significant number of international spectators/participants to Malaysia?
  2. Will your event provide significant pre international media coverage of Malaysia?
  3. Will your event provide an economic return on investment through additional visitor spending (e.g. spending on food, accommodation, transportation and shopping?)
  4. Will your event leave a sustainable legacy for Malaysia?

If you have answered any of these questions with a "YES", do proceed with the application.

Below is the list of documents to be submitted with the Subvention Support Programme application:

  1. Completed Event Support Form
  2. For Bids - Bid documents/ requirements
  3. Event proposal – to include event background, event brief, event objective, projected no. of attendees (local & international), event history, list of artist, etc
  4. Company profile
  5. Total event budget
  6. Projected profit & loss
  7. Sponsorship details (entitlement)
  8. Projected International A&P Plan – attach form
  9. Proposed tour packages
  10. Support document for subvention :
  • Approval / support letter i.e. PUSPAL, venue provider, municipal council
  • Event Organizer’s Agreement / Contract with artist’s agent / management
  • Quotation: venue / artist /
  • Others 

Please provide the relevant documents in good order and eligible. Only one (1) hardcopy of each document, labeled appropriately

To apply, please download the PDF version of the form, duly complete it together with all relevant documents and email us at info@mymajorevents.com.my.

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